The masthead is clearly displayed at the top of the front cover of the magazine so that it is clearly recognised by the reader. The masthead is also done is a unique typeface, so it is easily recognised, the unique typeface for Vogue magazine is that it is always in the same font, and always in capital letters, but the colour of the font is usually changed to go with the colour scheme of the cover of each issue.
The dateline is not displayed very clearly on the cover, it is displayed in a quite small, white font, to the left of the masthead.
The main image of this cover is used in a classic way, it is a large single image of a person, who is making full eye contact with the camera, the reason for this is so that the magazine cover makes an impact on the news stand. As the main image is of a celebrity, and she is quite fashionable and girly, this will appeal to young women and people interested in fashion.
Vogue uses a lot of coverlines, these are distributed around the main image, but they make sure that the coverlines do not distract the reader from the main image too much, by not making the coverlines too big, and also by using a colour scheme throughout the cover, so that the coverlines blend in with the main image.
There is no barcode on the front of this magazine cover, so it will be displayed on the back of the magazine for retailers to use.
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